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Passionate about who we work with, what they do and what they have to achieve.



You can trust in over 15 years of professional experience in public relations, communications, business strategy, graphic design, web development and branding.

Local &

Working primarily in Calgary, we help you with your business development, non-profit development, management consulting, arts & culture, lifestyle and fashion.

Committed to
Our Clients

Your reputation and credibility is built through thoughtful strategies, exceptional technical skill, and an overarching positive experience for everyone involved.

That Matter

We connect you with sponsors and partners, facilitate and enhance long lasting relationships with valued media, enhance brand, and produce powerful events and fundraising initiatives.

Passion For
Your Story

Our passionate and driven team leads with integrity and genuinely enjoy learning about the people behind the organization. We enhance your community.

Creativity &

Dedicated to big picture thinking, we help you turn creativity to innovation and achieve your dreams.



We listen to your needs and
design a plan that will reach your short
term and long term goals

Sponsor Acquisition
& Stewardship

We build mutually beneficial
relationships for sustainability and
community investment

& Publications

We write for your brand so that
we can produce effective marketing
collateral and publications


We plan, create and produce
exceptional events to generate
participation and results


We develop social media to
elevate brands, generate buzz
and grow audience


We connect with appropriate
media to tell your story and
share it with others


Ellen Parker


Ellen Parker is the proud owner and director of PARKER PR. She is a diverse communications practitioner with over 15 years of professional experience in Canada and the US. She holds a Bachelor’s Degree in Communications: Public Relations from Mount Royal University.

Her career includes working in New York City for boutique PR firms representing a variety of celebs, hotels, small businesses and restaurants, and for the Institute for Children and Poverty, and in Canada for Wordfest: Banff-Calgary International Writers Festival, the Liberal Party of Alberta, the Calgary Food Bank and the Calgary Philharmonic Orchestra.

With a history volunteering for ACAD, Feed the Hungry, Women in Need, and as a Board Member of The Calgary Mountain View Constituency Board of Directors, Ellen has acquired extensive experience building strong networks and partnerships with stakeholders in government, corporate, and non-profit organizations. Currently, Ellen is the Communications Director for the Kensington Business Revitalization Zone (BRZ), an Ambassador of the Calgary Folk Festival’s Secret Sound Society, a member of the Calgary Philharmonic Orchestra’s Club Wolfgang and a member of ATB’s Emerging Leaders Network.


Account Manager


Account Manager


Account Manager


Account Manager


Website Manager & Photographer


Digital Strategy


Graphic Designer


Communications Strategist


  • As the owner of Hayden Block Smoke and Whiskey, I am thrilled to be working with PARKER PR. Her team is highly professional and an excellent source of creativity. Ellen Parker is a powerful net-worker and community builder. I wouldn’t hesitate to recommend PARKER PR for individuals or companies looking to excel in development, PR, marketing and media relations."

    Jared KichulaOwner, Hayden Block Smoke and Whiskey
  • "PARKER PR has been instrumental in the growth and success of the Packwood Grand event brand. She is well connected with a number of media outlets, and provide social connectivity to brand influencers that we would otherwise be unable to reach. Her professionalism and attentiveness has helped to develop and strengthen relationships with our sponsors and partners, and to successfully integrate key brands with Packwood Grand."

    Tyler Rygus, FounderPackwood Grand
  • “I have had the pleasure of working with PARKER PR on both corporate and non-profit matters. I have found her to be exceptionally professional in difficult situations, an excellent source of creativity and a powerful networker. I am most impressed though with her ability to find sponsorship for our non-profit events. I wouldn’t hesitate to recommend her and her company for any group or company that is seeking assistance with public relations and marketing."

    Jennifer Dobbin, Kensington BRZ Streetscape Chair, and Development ManagerThe Dobbin Group
  • "PARKER PR is a fantastic full service company for all your marketing, sponsorship and event needs. They are professional, calm, prepared, and enthusiastic. They always deliver as promised."

    Annie MacInnis, Executive DirectorKensington Business Revitalization Zone (BRZ)
  • "PARKER PR has proven to be an outstanding Public Relations partner for our organization. The entire teams creativity and passion combined with an outstanding ability to connect clients to a new audience have benefited the Calgary Dream Centre greatly."

    Christopher PrimeauCalgary Dream Centre.
  • 110 million media impressions can’t be wrong! Beakerhead worked with PARKER PR in 2016 to prepare blogs, pitch to media and stage a media event. The team stepped up with a very short timeline and was a pleasure to work with, even under loads of pressure. The results speak for themselves!

    Mary Anne MoserPresident and Co-founder, Beakerhead
  • "We were delighted to have PARKER PR on our team for our Music for a Winter Evening fundraising concert in support of the Calgary Dream Centre. She brought many fresh and creative ideas and a very positive approach.  Her expert input made a significant difference in our marketing materials and fundraising letter.  Ellen has an excellent sense of how to provide a first rate VIP experience.  She worked hard to bring new sponsorship and key influencers to our VIP event and was highly effective in raising our VIP event to a new level.  Ellen’s team also did an outstanding job of ensuring the plan was implemented on the night of the event and was able to respond in real-time with effective solutions to unexpected last minute changes".

    Heidi Block & John BullerLegacy Family of Companies
  • "PARKER PR has truly been a game changer for us here at SwizzleSticks SalonSpa, and the  community of Kensington. From the amazing exposure to the awesome content we truly feel the our brand is well represented and most importantly moving forward. They are always looking for new ways and new like minded businesses for us to collaborate with, and we have made some excellent contacts through their network. On top of it all we feel that there team values the personal relationships by truly wanting to know who their clients are, which is present through all of their work! Bravo Team PARKER PR!!"

    Brianna HalletCEO, Swizzlesticks SalonSpa
  • "As Chair of the Kensington BRZ, working with Ellen has taken our community events to a new level. Additionally we now have a unified marketing concepts that our district was missing. Highly professional and highly recommended."

    Jonathan Kane, ChairKensington Business Revitalization Zone (BRZ)

PARKER PR selects less privileged clients, pro bono, that are aligned with our personal mission and values. If you are interested in being considered for this opportunity, please email ellen@parkerpr.ca and we can further discuss.


Get in touch and let us share your story


Phone us at 403.919.9452
Email us at info@parkerpr.ca

©2017 Parker PR